Since bursting onto the beauty scene in 2004, Hypnose has rightfully earned its status as the ultimate Lancome mascara icon. Adored for its customisable, buildable volume and housed in that signature curved, luxurious vial, it’s a staple in makeup bags worldwide. Now, Lancome is turning up the drama with a bold, ultra-dark reimagining of their classic: Hypnose L'Absolu de Noir.. The Results. Taking lash luxury to the next level, the Hypnose L’Absolu de Noir volumising mascara delivers an incredible +30% more black intensity than the original. With every single stroke, the iconic brush separates, curves, and plumps your lashes to look up to 7x more volumised.. The best part? This extra-black formula achieves high-impact drama without weighing your lashes down, offering up to 24 hours of comfortable wear. It’s the bespoke lash look you love, elevated with an intense, midnight-black payoff.. The Science Behind the Secret. SoftSculpt™ Formula: A high-concentration blend of rich black pigments that wraps each lash in custom-wear volume.. Lash-Loving Care: Infused with nourishing Jojoba Oil and Pro-Vitamin B5, this smooth formula ensures lashes stay supple, soft, and completely flawless all day.. Why We Love It. It’s the perfect marriage of bespoke volume and deep, custom intensity. You don't just have to take our word for it, though; the results speak for themselves:. 90% saw exceptional lash separation*. 94% agreed lashes felt completely weightless*. 91% loved the 24-hour comfort and longevity*. *Based on consumer tests. **vs bare lashes