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Redesigning Value

Redesigning ValueA Practical Manifesto for Designers and Organizations

Author(s): David Dunne, Chris Ferguson, Paolo Korre

Format: Hardback

Publisher: University of Toronto Press, Canada

Imprint: University of Toronto Press

ISBN-13: 9781487552541, 978-1487552541

Synopsis

Businesses and designers both want to create value. What could go wrong?

Time and again, ambitious design projects within organizations fail to deliver the sort of impact designers believe is possible, and managers say they want. At the root of such failures are basic disconnects between how managers and designers view the world.

Managers often look to design to increase financial value, while designers typically see their profession as creating value for users and society. Countless opportunities to address pressing ethical, social, and environmental concerns die in the gap between the two, as managers and designers misconstrue each others intent and misunderstand each others needs. How can both do b.

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Redesigning Value

Redesigning ValueA Practical Manifesto for Designers and Organizations

Author(s): David Dunne, Chris Ferguson, Paolo Korre

Format: Hardback

Publisher: University of Toronto Press, Canada

Imprint: University of Toronto Press

ISBN-13: 9781487552541, 978-1487552541

Synopsis

Businesses and designers both want to create value. What could go wrong?

Time and again, ambitious design projects within organizations fail to deliver the sort of impact designers believe is possible, and managers say they want. At the root of such failures are basic disconnects between how managers and designers view the world.

Managers often look to design to increase financial value, while designers typically see their profession as creating value for users and society. Countless opportunities to address pressing ethical, social, and environmental concerns die in the gap between the two, as managers and designers misconstrue each others intent and misunderstand each others needs. How can both do b.

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£19.49

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£31.18
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Redesigning Value by David Dunne, Chris Ferguson, Paolo Korre - 9781487552541

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Redesigning Value by Chris Ferguson HARDBACK 9781487552541

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Redesigning Value: A Practical Manifesto for De. Dunne, Dunne, Ferguson, Kor**

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Product Description

Redesigning ValueA Practical Manifesto for Designers and Organizations

Author(s): David Dunne, Chris Ferguson, Paolo Korre

Format: Hardback

Publisher: University of Toronto Press, Canada

Imprint: University of Toronto Press

ISBN-13: 9781487552541, 978-1487552541

Synopsis

Businesses and designers both want to create value. What could go wrong?

Time and again, ambitious design projects within organizations fail to deliver the sort of impact designers believe is possible, and managers say they want. At the root of such failures are basic disconnects between how managers and designers view the world.

Managers often look to design to increase financial value, while designers typically see their profession as creating value for users and society. Countless opportunities to address pressing ethical, social, and environmental concerns die in the gap between the two, as managers and designers misconstrue each others intent and misunderstand each others needs. How can both do b.

Product Specifications

General

format

hardcover

Language

english

Brand

University of Toronto Press

type

book

age level

adults

Size

15.88 x 1.78 x 23.5 cm

View Cheapest Offer £19.49

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